What is Semantic Responsive Web Design (RWD)
Responsive web design sites are built to display perfectly across all browsers and technologies. This ensures all your users have a great user experience, which in turn leads to increased conversions and sales.
Google endorses and supports this technology, in which media queries are used to determine the size of a device and adjust the display of the site accordingly - whether a user is on a desktop PC, laptop, tablet or smart-phone.
RWD sites also use an advanced technique called 'progressive enhancement', which supports not only current browsers and technologies, but also supports the browsers and technologies of the future!
SEO Workers' forte is highly specialized, Semantic Web-based responsive web design that creates great customer experiences and drives ROI, both now and in the future.
These are just some of the benefits that a semantic web-based responsive website design from SEO Workers can offer your on-line business. But there's more!
Using Semantic Technology is Now a Necessity
Some businesses, developers and even many SEOs (Search Engine Optimizers), believe that semantic technology is still just a luxury which offers little to no benefit. While this may have been true at one time, it has now become a necessity for any website competing for the attention of both users and search engines.
RDFa technology has become the most effective fashion of presenting a wealth of information about your business to users at the moment in which they are selecting which website they feel will best satisfy their needs.
Additionally, Google and other major search engines can better understand and present information from your page, when your site implements RDFa technology, even though the appearance of the content on your page is not affected.
By assisting the search engines in understanding exactly what your page is about, your page can be displayed to users that are searching for precisely the information you offer. The search engines always attempt to provide users with the most relevant search results, which is greatly assisted by the use of RDFa.
This puts your information in front of highly targeted users, and RDFa also allows the search engines to present the most relevant snippets of data in the search results. The end result is that your pages will be displayed to the right people in the right way, which effectively benefits the search engine, the user and you.
How will this Improve your Return On Investment?
This equates to a higher CTR (click-through-rate) and greater conversion rate, which is the goal of any online business. Getting more targeted users to your site and into your conversion funnel means more sales.
At SEO Workers, we pride ourselves on the high quality of our custom responsive web site designs, with well-formed and valid markup and compliance with all accessibility, usability and search engine guidelines.
Only after your web site has met all of the stringent standards above, do we consider our work to be done. Contact us now to learn more about how RWD can improve your bottom line, both now and in the future.